Yesterday, February 7, 2012, I attended a webcast titled “Google in the Real World: How Links Boost Your Rankings“. It was presented by Stephan Spencer for O’Reilly, who published his book “The Art of SEO” three years ago. The books 2nd edition is coming out in March. This webcast was much better than the one I listened to 2 months...
I encountered a client who often searches for his name to see how well his site is ranking. He even clicks on the results and visits his own site. He may not know that this behavior is detrimental to his ranking on two accounts. His bounce rate is high, because after he visits his site’s page he goes back right away,...
Ever since I started to check at Google’s Webmaster Tools (and more recently in Google Analytics) how my sites are performing at Google itself (meaning where they show up for what keywords for how many searches) I was fascinated with the numbers. But it seemed illogical that in the cumulative data they showed the average of averages. E.g. if for...
Three Infographics related posts grabbed my attention from today’s interweb flow. Based on the title of Erin Everhart article “Infographics: Why They Fail For Link Building” I thought she would cast some doubt why they may not be the best for linkbuilding purposes specifically. Instead she spent most of the article explaining what’s wrong with Infographics in general. Then she added...
Gary Price recommended the “Google Related” Toolbar Shows Google Content As You Surf On one hand I tested it and my small personal sites apperantly are not related to anything. But they are not “local business, shopping, or news sites” that the tool is focusing on. On the other hand my clients’ site, being all “local businesses” fared well: checking...
Fun widget of the day: Google+ Feed Widget, used to showing off the Google + public stream on a blog or website. See it on the side of my blog too. Sad non-sign-up of the page: I have iTunes on my computer at work. I tried to get the artwork for the CDs I have been importing into it. To...
Complex learning of the day: Using Google Event tracking I can tack now track with Google Analytics when somebody clicks a link, downloads a forms or calls a phone number (by clicking the number on the webpage in the smartphone’s browser.) Simpe learning of the day: CSS text-shadow. I knew that it was possible to crate dropshadow effect for text...
Today’s SEO links with my comments in italics: Early in the day I received via email a clear little booklet from one source on “How to Spot Bad SEO Services“. Later in the day another source asked me about my opinion about an SEO’s company. All I had to do was to point to sign #1: “Making Promises that are...
Today’s handy learning: AddThis, a social sharing tool, has great customization options (see my home page), but centering the buttons has to be done with extra CSS. And now onto today’s SEO links with my comments in italics: Blumenthals questions the ethics of business that deface Google Places listing with negative reviews and then offers the service of cleaning them....
Today’s links with my comments in italics: Klaas Knook gives advice on how to use the new Google Analytics’ dashoard. When I am ready to switch to the new GA this will be a good starting point on how to use the new features for maximum efficiency. Greg Sterling asked Does Google+ Rapture Indicate “Pent-Up Demand” For Facebook Alternative? As I...
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